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Q11. When shifting to business outcomes, which two of these relevant considerations and premises must be taken into account?(Choose two.)
A. Customers want to benefit from new, more flexible consumption models.
B. Technology is acquiring more importance.
C. Businesses prefer time-to-market acceleration regardless the costs of their IT solutions.
D. Business transformation dictates that CEOs and their teams become key partners.
E. Customers want solutions that address specific outcomes.
Answer: A,E
Q12. Which two dimensions are used in the stakeholder power grid? (Choose two.)
A. Influence/Authority
B. Power/Influence
C. Interest/Empathy
D. Interest/Support
E. Consensus/Support
Answer: B,D
Q13. Which are tworeasonscustomers look for Cisco and its partners' solutions and services? (Choose two.)
A. toexplore how technology innovation yields new revenue and lowers costs
B. tohelp make a retailer aware of a restocking need while more quickly relying on human interaction
C. to help business moreeffectively deploy, absorb, and adopt technologies
D. to enable customers to complete marketing research as part of their investment funds
E. to help business reduce the total cost of ownership for IT
Answer: A,C
Q14. What should sales professionals do to ensure that business outcomes support what the customer brings to the market?
A. Make a list of the CSFs and KPIs of the organization.
B. Interview the different stakeholders and confirm with them.
C. Understand the customer's services portfolio.
D. Understand the customer's value proposition.
Answer: D
Q15. What is the benefit of understanding stakeholder interests?
A. Understanding stakeholder interest helps sales people present solutions in the right business or technical language and context.
B. Aligning the message to the audience requires an understanding of stakeholders' audience goals and ensure a good business proposition.
C. Matching business needs to outcomes helps sales people present solutions in the right business or technical language and context.
D. Aligning business goals and technical goals ensure sales people present solutions in the right business or technical language and context.
Answer: A
Q16. How does understanding the customer's business model holistically address the customer's business challenge?
A. Segmentedsolutions designed for their specific outcomes make it easier for them to be more relevant to their company's business challenges.
B. Customers define how they want to measure success, and we work with them to turn this into metrics and a plan to achieve results.
C. As your conversations become more focused on their business challenges and value, customers will see you as a problem solver and not just a sales person.
D. With the comprehensive solution addressing their whole infrastructure, it is easier for customers to see value and progress, see gaps and what is next, and manage their IT investments.
Answer: D
Q17. Which two options are valid combinations of tactic and audience you can use to create your business outcome message? (Choose two.)
A. Tactic: Use evidence; Audience type: Critical.
B. Tactic: Use evidence; Audience type: Uninformed.
C. Tactic: Build a bond; Audience type: Sympathetic.
D. Tactic: Build a bond; Audience type: Hostile.
E. Tactic: Acknowledge the view; Audience type: Critical.
Answer: A,C
Q18. Which optionis a benefit ofCisco enablement resources?
A. the ability to create personalized "briefcases" of content
B. a single place to find business proposals and instructor-led training
C. access to kits of bundled content, including IOS images and more
D. it enhances the selling process for seller and the customer
Answer: D
Q19. There are approximately nineteen industry verticals. Which five are relevant to Cisco? (Choose five.)
A. Connected Learning
B. Connected Buildings
C. Connected Public Safety
D. Health Care
E. Disaster Management
F. Connected City
G. Connected Utilities
H. Connected Factory
Answer: C,D,F,G,H
Q20. Which two options are the types of costs the sales professionals should consider with the customer, in helping to position technical support and cloud based services? (Choose two.)
A. Operational costs
B. Real costs
C. Hidden costs
D. Recurring costs
E. Perceived costs
Answer: B,E