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New Questions 3
Which of the following segments first used blogs as an Internet marketing tool?
A. Small businesses
B. Large corporations
C. Government agencies
D. Mainstream advertisers
Answer: A
New Questions 4
Which of the following statements about PayPal is accurate?
A. PayPal does not offer currency conversion for international customers.
B. Your customers will be directed away from your site for payment processing.
C. PayPal does not allow your customers to use major credit cards for purchases.
D. Payment processing uses weak encryption standards and is vulnerable to fraud.
Answer: B
New Questions 5
Which of the following is a messaging protocol designed to ensure the integrity of data sent between incompatible computers?
A. Electronic Data Interface
B. Electronic Data Interchange
C. Electronic Description Interface
D. Electronic Download Instruction
Answer: B
New Questions 6
A customer has placed an online order. The order has been written to a database for processing and the customer's credit card has been charged. What is the last interaction with the customer during the order process?
A. Update the customer profile.
B. Redirect the customer to the home page.
C. Send a confirmation e-mail message to the customer.
D. Send a shipping notification via e-mail to the customer.
Answer: C
New Questions 7
A large company with an adequate staff and funding wants to implement an e-commerce storefront. Which of the following methods would be most suitable for this company?
A. Online solution
B. Offline solution
C. Instant storefront
D. In-house solution
Answer: D
New Questions 8
Which of the following is true of high-level offline storefronts?
A. They require the greatest amount of expertise to use properly.
B. They use only proprietary encryption and data-formatting standards.
C. They require the site to be taken offline whenever a change is made.
D. They are not designed to support business-to-business (B2B) needs.
Answer: A
New Questions 9
Which of the following statements about banner exchange networks is accurate?
A. They are effective only in a B2B environment.
B. They are effective only in a B2C environment.
C. They are most effective in non-profit environments.
D. They are effective in both B2B and B2C environments.
Answer: D
New Questions 10
You want to configure a second Web site on a server. Which of the following most efficiently ensures that requests are properly processed by this second Web server for customers around the world?
A. A host header value
B. The server's hosts file
C. Secure Sockets Layer (SSL)
D. The hosts file on user systems
Answer: A
New Questions 11
Which of the following are common elements of an e-commerce transaction system?
A. Order tracking and customer referrer programs
B. Credit card payments and online payment services
C. Automatic restocking of goods and currency conversion
D. Employee incentive plans and credit-card payment services
Answer: B
New Questions 12
Which of the following security threats is reduced by a strong password policy?
A. Pharming attacks
B. Database tampering
C. Buffer overflow attacks
D. Denial-of-service attacks
Answer: B
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